The process of selecting and registering domain names should not be taken lightly, it is the address for your website and needs to be able to be marketed easily through all advertising mediums.

Combine this with extreme competition for relevant, easily remembered URL and you need to start getting creative, especially to land a .com. The addition of several other domains has aided in offering more URLsĀ but they are nowhere near as commonplace or easily brand-able as a .com.